I'm excited to attend the MINDBODY FitPro Conference in Los Angeles at the end of this month for a bunch of reasons. Are you planning to attend?
Please say hello if you are at the Friday morning networking breakfast. Or, if you're not afraid of heights, at the Saturday evening party up on the helicopter pad. In between you can text me 612-868-0064 so we can meetup.
There's a good chance you'll run into me at the Spinning® booth where Performance IQ will be showing off their display system, connected to the new Spinner® Blade ION indoor cycle with power. I don't have all the details yet, but it sounds like Performance IQ will be integrated at some level into the Spinpower education program. Very cool and I'm excite to hear what studio owners have to say when they see it in action + get their thoughts about using rider performance data as a retention tool.
Tae Yoo and Mark Davids from Performance IQ invited me to attend this year and are sponsoring my trip. Thanks Guys 🙂
There are a number of workshops featuring Josh Taylor, Natashia Iacovelli, Marci Williams and others. I'm waiting on a response from Josh to know if there will be any power based classes and will update this once I know more.
Studio owners can partake in a ton of informative business sessions. Here are a few I'm hoping to attend:
Corporate Wellness: Making it Your Business – David McAtee
Join David McAtee, Sales Manager for MINDBODY Exchange, to review the latest trends in the corporate wellness market and learn how to promote your practice through the new MINDBODY Exchange.
Connecting the Dots: How to Build a Breakthrough Business– Rick Stollmeyer
Join MINDBODY Co-Founder and CEO, Rick Stollmeyer, for an inspiring discussion of what it takes to build a business from the ground up. Rick will share his own entrepreneurial journey from garage start-up to global leader, highlighting the “dots” every entrepreneur needs to connect before a business can truly break through the barriers to success.
Creating, Cultivating and Living Your Brand in the Fitness Industry – Jessica Matthews With a plethora of information and services out there, what makes you or your business different from the rest? The road to becoming a recognized and respected name in the world of health and fitness begins with identifying and embracing who you authentically are, clearly establishing what it is that you uniquely offer, and ultimately building trust and maintaining the loyalty of those that you interact with. From leveraging your knowledge and skills to optimizing your reach and enhancing how you communicate your message, discover how to establish and grow your personal brand while inspiring others to live happier, healthier, fitter lives.
You can download the full schedule, session descriptions and register here. You can save 20% on the registration fee using the coupon code READY4FITPRO
John is a member on the AFS (Association of Fitness Studios) Advisory Council.
Holding certifications from; Schwinn, Heart Zones, Team ICG and Life Time Fitness, John's held regularly scheduled cycling classes between 1998 and 2015 when he moved to Florida.
When the weather permits, you'll find him riding and leading outdoor groups by himself or with his Tandem partner (wife) Amy.
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