Does your Health/Fitness Club have a sign like this in the locker room? And a similar sign in the parking lot saying essentially the same thing? You shouldn't leave your your new 4G iPhone or wallet in your car or the club's locker, so what do you do?
Bring them on the gym floor safe and snug in the waterproof pocket of the new TowelMateâ„¢
Watch the video below to see why you might want one for yourself and possibly recommend them to your club.
Think about all of the planning you did before launching your new cycling studio? How much are you doing today to keep your studio in top form?
We talk with Barbara Chancey and John Bogosian talk about the six signs of fitness studio sabotage. This podcast is a must listen for both studio owners and instructors and will help you take your studio to the next level or keep it at the top.
If you own a studio, or are considering opening one, I suggest grabbing a pen and paper, find a quiet spot and listen to the podcast below in it's entirety.
How much planning did you do (or should you do), before launching your new cycling studio?
What research did you complete to understand the difference between successful studios and those that are struggling?
Fitness entrepreneur Callie Bowling has completed an exhaustive planning process in anticipation of opening a new Indoor Cycling Studio in Boise Idaho next fall. Callie interviewed over a dozen studio owners and she shares what's working… what's not and what she sees as the future of boutique Indoor Cycling studios.
This interview is an hour long, and needed to be to record much of what Callie has learned.
If you own a studio, or are considering opening one, I suggest grabbing a pen and paper, find a quiet spot (maybe with a hot tea) and listen to the podcast below in it's entirety, while taking notes – I consider this one of my top five episodes ever, it's that good 🙂
[wlm_private ‘PRO-Platinum|PRO-Monthly|PRO-Gratis|PRO-Seasonal|Platinum-trial|Monthly-trial|PRO-Military|30-Days-of-PRO|90 Day PRO|Stages-Instructor|Schwinn-Instructor|Instructor-Bonus|28 Day Challenge']
Update: This episode wasn't showing up in the podcast feed = I republished it and it appears fixed 🙂
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I was originally alerted to Callie Bowling by Amy – she had talked with her and was very impressed by how thorough she was in her business planning and the amount of research she had done via interviews with other studio owners.
So I reached out to Callie about possibly appearing on the show. This was her response 🙂
Let me give you a little background, so you can be thinking of questions on your end:
I have learned quite a bit actually, so much that just when my business plan and financials were all buttoned-up and ready to go – I was literally sitting across the table from my lender – I decided to go back to the drawing board to lay some more ground work (A MUST) and further examine my goals for my business and a smarter implementation strategy solely based on the experiences I obtained from interviewing eight indoor cycling studios across the nation. I learned a lot, the owners of these businesses were extremely generous with their time and the truly sensitive information they were divulging (the scary icky stuff like money)… lol, perhaps it's my degree in Psychology, but I've usually never had a problem getting people to open up around me… it's a double-edged sword 😉
I've learned this “dream” for us who wish to open these studios is always opened with the best intentions and out of a passion for the “sport”; we're all fitness enthusiasts who wanted to bring our passion to our communities and also make a fortune at it! I mean why not, the preliminary financials reflect success, which is a super simple function of attendance… it seems like a no-brainer right!? Get people in the door and become profitable… minimal overhead, no accounts receivables, cash based service industry, no inventory, etc. … the business model is set up for instant success! I'm sure you see I'm being simplistic and sarcastic, because nothing in life is ever that easy, and if it looks easy… take a deeper look, because you're probably missing something 🙂
With that said, there have definitely been some strong and shared commonalities amongst the failures and the successes amongst studio owners that can't be ignored… but, they're probably taboo to talk about so no one ever does, because no one likes to admit they've failed or fallen flat on their face… but, the truth is the truth, and in the same token no wants to invest their life's savings or nest egg into a business that might be doomed from the get-go, so we need to talk about it.
I will say, I don't know what came over me, but I emailed studios in XX, YY, ZZ, BB, NN, RR, and FF (on the podcast I won't disclose which states though to respect and maintain the anonymity of these studios, because in some states there is literally just one studio, so that would probably give it away, and the information they shared is certainly sensitive – we can just accurately say I reached out to studio owners across the nation) and I didn't know what to expect. I was equipped with my generic list of questions, but those soon fell to the wayside and the conversation became personal and very much a theoretical conversation about what it takes to survive as an entrepreneur in our industry and what those basic principles are.
Alas, we can go over all of this & more on the podcast, I'm loaded with info, lol, and honestly I think the things I am ready to touch on will be useful information not just for others in the “pre-startup” phase, but also for any studio owner in general that is perhaps struggling or “hemorrhaging” (as one studio owner stated) and can draw even the smallest parallels in their own business with what I have understood has also been choke holding others.
What do you think!??! 🙂
P.S. Here's the juiciest part… I think I see the future of our industry!!! lol… that may be a bit pompous for me to predict, but I've done a lot of research and there are signs and clues I'd love to cover!
Callie Kelley Bowling
Founder & CEO
CKB Fitness, Inc.
I'm a huge fan of Amazon Prime because it makes me feel super productive and efficient. When I realise I need something, rather then adding the item to a shopping list (I'll probably forget to bring to the store), I take 30 seconds to order it on Amazon. Then I hear my dog Maxx bark when the UPS guy delivers the package two days later.
Now they're offering business owners a similar service called Amazon Business. Similar that it offers free two day shipping… different because it's free to qualified business owners!
About Amazon Business Amazon Business is a new marketplace on Amazon .com that gives businesses of all sizes access to hundreds of millions of products in a shopping experience built for businesses. New features include FREE Two-Day Shipping on orders of $49 or more, business-pricing on select items, multi-user accounts, and approval workflows. Businesses can now shop on Amazon and use purchase orders to improve recordkeeping. Amazon Business also makes it easy for businesses to compare multiple offers on products, and is integrated and certified for punchout with leading purchasing systems.
You can apply here for your Amazon Business account. To qualify you need a Fed ID number, which you should already have as a business owner.
There's options to establish a line of credit directly with Amazon. Your Amex card doesn't offer 55 day net billing… but Amazon does 🙂 Why can they offer this “free” money? You're aware that credit card companies charge fees, right? By bypassing Amex, MC or Visa, Amazon's costs are lower = they'll pass on the savings to you! If you prefer to pay over time the revolving rate looks competitive to any other business card and Amazon doesn't charge any annual fees. Â
So, what can you purchase? Just about anything, except they don't appear to have actual IC repair parts. Here's a few that came to mind.
