When over 60% of your members are women…

by Amy Macgowan | Jan 8, 2023 | Instructor Tips and Tricks, Instructor Training

I see a big part of growth (both personal and professional) is being willing to take risks in your life. When I first started the Indoor Cycle Instructor Podcast there were probably a hundred reasons why it was a bad idea... but I chose to ignore them. A little over...

Did an overemphasis on “contraindications” > give rise to SoulCycle?

by John | Dec 9, 2022 | Best Practices, Boutique Instructor, Instructor Training, KEEPING IT FUN, Master Instructor Blog, Promote and Build Your Class

What caused the SoulCycle phenomenon? Why are their riders so passionate, loyal and willing to spend $34 dollars a class, when clubs and studios had been offering Indoor Cycling classes for 10 or more years - long before SoulCycle's launch in 2007? The research done...

Should you be deemphasizing outdoor cycling?

by John | Sep 10, 2022 | Big Box Instructor, Instructor Training, KEEPING IT FUN, Master Instructor Blog, Promote and Build Your Class

Can an argument be made for deemphasizing "Outdoor Cycling" in your Indoor Cycling class? Or asked differently; would it ever make sense to remove many (if not all) of the references, imagery and cuing related to riding outdoors?   Life Time Fitness thinks we should...

People lie to you…

by John | Jul 28, 2022 | Engage Your Students, Instructor Training, Master Instructor Blog, Promote and Build Your Class

It's true. People lie to you. Now I'm not talking about lying to you in a malicious/manipulative way, I have this awesome bridge in Brooklyn I can sell you really cheap - or - she's a real peach, only driven to church and back by the gentlest 80 year old grandmother...

ICI Podcast 82 Meet Ben Greenfield our newest ICI/PRO Team Member

by John | Jul 3, 2022 | Free Podcasts, Instructor Tips and Tricks

Ben Greenfield is our newest ICI/PRO Team Contributor. Through his new RockStar Triathlete Academy, Ben has promised to help me with my training for the three Multi-Sport events I have committed to this summer. Besides all of his education and experience as a...

Don’t be too quick to “educate” members

by John | Mar 29, 2022 | Best Practices, Instructor Tips and Tricks, Instructor Training

If you haven't yet, I would encourage you to listen to our latest Podcast that features 26 year old Cycling Studio owner Jessica Bashelor. If you're short on time, you really only need to hear the lead in where she describes her vision for her studio. I knew that I...