Think about all of the planning you did before launching your new cycling studio? How much are you doing today to keep your studio in top form? We talk with Barbara Chancey and John Bogosian talk about the six signs of fitness studio sabotage. This podcast is a must listen for both studio owners and instructors and will help you take your studio to the next level or keep it
ICI Podcast 338 – Pre-startup planning for a new Indoor Cycling Studio
How much planning did you do (or should you do), before launching your new cycling studio? What research did you complete to understand the difference between successful studios and those that are struggling? Fitness entrepreneur Callie Bowling has completed an exhaustive planning process in anticipation of opening a new Indoor Cycling Studio in Boise Idaho next fall. Callie interviewed over a dozen studio owners and she shares what’s working… what’s
Prescriptive Exercise – Your Doctor writing a prescription for YOU to attend indoor cycling classes
A national policy of Prescriptive Exercise would be the holy grail* for small studio owners. Imagine; A new client walks in with her doctor specified exercise regimen for you to “fill”, just like at a pharmacy. As an approved provider, you and your studio would provide the required exercise and then bill the clients insurance company… and not at your normal class rate – at a much higher rate in recognition
ICI Podcast 334 – How do you track the effectiveness of your social media campaigns?
Social Media has grown to become the primary method of marketing for Indoor Cycling Studios. Which makes sense. Many of your prospective customers are active on Facebook, Twitter and Instagram – and you can’t beat the cost. All it takes is posting a few pretty pictures or clever sayings and SHAZAM! you get a bunch more loyal customers… right? OK, it’s really not that easy. I talk with studio owners
GRIT Indoor Cycling is doing something right
Saw this posted on Facebook and just had to share it. The author, Victoria, is a triathlete, runner and fashion blogger at alltheshoesfit.com – she’s also a raving fan of GRIT Cycle in Costa Mesa, California. TOP 10 SIGNS YOU’RE ADDICTED TO YOUR SPIN CLASS You plan your entire week around the spin class schedule. You’ve lost interest in designer clothing and shoes and are suddenly obsessed with seeking
BYOB (Bring your Own Bike) in an Indoor Cycling Class?
I coach a four month long winter training camp that offers 14 indoor cycles and 6 bicycle trainers. This allows participants to bring their own bikes, mount them on the trainers and ride alongside the stationary bikes. Everyone gets a fantastic experience with this mix. But there are a few things to know about mixing trainers and spinners. Why offer Road Bike Trainers? Having bike trainers as part of your
ICI Podcast 280 – Use your studio as a marketing platform and get free publicity!
ICI/PRO member & Cycle Quest Studio owner Joe Ducosin hosted Olympic Gold Medalist Dara Torres at his studio last week – and the results were a bunch of free local media that promoted his studio. Dara was in town to promote the new women’s specific FitClips headphones she helped design for KOSS Headphones. They also seem to work just fine for men – the pair Dara gave me fit really
ICI Podcast 312 – Cycling Studio Post-Mortem
It began as the dream of many Instructors – starting your own fitness business. Charles (Spook) Hilgartner made his dream real by opening the first dedicated indoor cycling studio in the Baltimore Metropolitan area. It was very sad to hear that InSync Cycle Studio closed. Spooks final note from their website… On a personal note: For the past three years, I have enjoyed the challenge of creating and operating InSync. I have
Adding Cadence / RPM to a Star Trac Spinner® NXT or Spinner® Pro Indoor Cycle
We talk a lot about the new Indoor Cycles with consoles that display a rider’s performance data; Power /watts, RPM, distance, calories. Training with Power is fabulous if your club or studio as invested bikes recently. It’s even more fabulous when all of that data is connected to a display training system like what’s offered from Performance IQ or Spivi. Either system really adds to the fun factor, while delivering
ICI Podcast 351 – Is 2017 the year to join AFS?
AFS – The Association of Fitness Studios – is the organization for small/boutique studios and it’s my recommendation that Indoor Cycling Studio owners become members. It’s free to join as a basic member – register here. In this episode of the Podcast, AFS founder Josh Leve and I discuss the many benefits of AFS membership. Learn why I feel joining the Association of Fitness Studios (AFS) is an important step
Observations from the MS150
Well we made it. One hundred and fifty miles, most of it sitting up front pulling our team. Amy and I have a new appreciation for what battling a continuous 20 mile an hour headwind feels like, over 70 miles – exhausting! In past years, it was always our objective to get out as early as possible. Much of the first day is on paved railroad bike path, which can get pretty
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