You’re passionate about fitness, you love indoor cycling and you may even be an outstanding instructor yourself. You recognize the amazing energy in a great class, and you’ve also seen a lot of poor or mediocre classes that frustrate you. Maybe you’ve wondered if a dedicated studio can make money? Should you start your own studio? Great questions. While not nearly as common as yoga studios, there are
A few additional thoughts and observations on SoulCycle
Over the last couple of days I’ve remembered a few points that didn’t make it into either part 1 or part 2 of my SoulCycle articles that I wanted to share today. 3 pound hand weights can get really heavy This was surprising to me John! I received a bunch of emails and read multiple Facebook comments, all expressing the same basic sentiments; your observations are the exact opposite from
ICI Podcast #171 – Cycle Quest Studio Celebrates First Anniversary
ICI/PRO Member Joe Ducosin runs Cycle Quest Studio in Eden Prairie, MN Joe and his wife Patti are celebrating their first anniversary! Joe and I discuss his first year as a cycling studio owner; where his initial motivation came from, his early planning, what worked and what didn’t. Joe is going to be my new boss! I’m going to start teaching at Cycle Quest in September! We are discussing the introduction
Do you have any marketing help for small Indoor Cycling studios?
Question from an ICI/PRO member: Comments: Hey John I just recently moved out of the box clubs (LA Fitness for one) I was working at and started classes at a small studio. I have never done any marketing work and wondered if you could help guide me. Do you have any materials I could use for local news papers or any other suggestions for me. I would really like to
ICI Podcast 264 Could the SoulCycle Class Action Lawsuit affect you as an Indoor Cycling Instructor?
Last week a SoulCycle Instructor filed a class action suit alleging he and other Instructors were not paid for the extra hours spent in class prep, meetings, marketing, promotion, etc… Does that sound like anyone you know? What’s proper or legal when it comes work requests, beyond actually teaching your classes, when you’re asked by management? I figured it would be helpful to get an understanding from someone who really understands the
ICI Podcast 340 – Are you part of the SilverSneakers FLEX program?
Here’s a great opportunity for Indoor Cycling Instructors and Studio Owners to attract and serve a new demographic of riders – active seniors! With over 12 MILLION members and 13,000 locations, SilverSneakers is a kind of quiet giant in the fitness industry. Participating senior citizens, across America, can take advantage of free access to health clubs and wellness centers that’s paid through their health insurance. The SilverSneakers FLEX program is
Questions about Leasing Indoor Cycles and Studio Equipment?
I’ve been doing some consulting with potential cycling studio start-ups and a common question has been; should I consider leasing vs. conventional financing / paying cash? My feeling is (to use the expression) Cash Is King for any small fitness business. If you listen to any of the past interviews (you’ll find them here) I’ve done with Indoor Cycling Studio Owners, there are two common themes that keep coming up:
PRO Member Mike Porter and his Cadence Cycling Studio in the News.
It sounds like Spinning® studio owner Mike Porter is crushing it in Vancouver BC at Cadence Cycling Studio! Mike’s studio was visited by radio personality Margaret Gallagher from CBC Radio One. This is the month many folks vow to “get back into shape” after a season of indulgence. Cycling can be part of a healthier lifestyle. But the winter weather can be a deterrent for many when it comes to hopping
CycleBar Fitness Instructor Jobs Fair on Fox & Friends This Morning
Fox & Friends ran a special segment this morning, highlighting the job opportunities in the fitness industry. Master Instructor Kari Nicolle from CycleBar said that they would be opening 50 new locations this year, requiring close to 700 new hires. That’s an awesome opportunity for Indoor Cycling Instructors! Watch the latest video at video.foxnews.com
ICI Podcast 359 – Future Studio Owner Consultation Call
Helping prospective Indoor Cycling studio owners with their business planning is part of my Instructor Employment Initiative – encouraging the formation of new studios… which creates more places for Instructors to teach and will (at least I’m hearing) create upwards pressure on class pay rates! ICI/PRO member Rowan Platel contacted me recently with questions about a future cycling studio he is planning. Thanks John. I am looking for as much
Would adding a few Recumbent Indoor Cycles = a more inclusive class?
Would you agree that Indoor Cycles are a poor method/modality of exercise – for some populations? There’s a long list of people who would never consider participating in our classes, or even riding an indoor cycle alone at home. There’s a bunch of reasons: Physical limitations Obese/overweight Existing injury Just plain afraid of that skinny, little, bicycle saddle 🙁 So, would it make sense to add a few recumbent cycles
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