by John | May 16, 2025 | Featured Studios, Free Podcasts, Instructor Training
This podcast is no longer available. Originally posted 2014-01-03 14:27:35.
by John | Jan 25, 2025 | Your Fitness Business
We're seeing a crazy number of new small/independent/boutique studios opening all over the world - which is awesome. I love being part of a growth industry, not to mention how all these new studios need Instructors! But what's driving all this growth? I know that a...
by John | Nov 14, 2024 | Best Practices, Engage Your Students, KEEPING IT FUN, Master Instructor Blog, Your Fitness Business
Five million viewers of ABC's "Good Morning America" TV program were treated to a wonderful promotion for Indoor Cycling this past week. As I watched I just couldn't help myself and began humming REM's Shiny Happy People. That was exactly what I was seeing >...
by John | May 15, 2023 | Big Box Instructor, Boutique Instructor, Instructor Training, KEEPING IT FUN, Presentation Skills
What I've described as the "SoulCycle Effect" appears to have caused a nice jump in the starting rate for IC Instructors. At many new boutique studios, the $50 - $75 per class rate advertised is the starting base pay rate. Consistently fill the room and the added $'s...
by John | Dec 9, 2022 | Best Practices, Boutique Instructor, Instructor Training, KEEPING IT FUN, Master Instructor Blog, Promote and Build Your Class
What caused the SoulCycle phenomenon? Why are their riders so passionate, loyal and willing to spend $34 dollars a class, when clubs and studios had been offering Indoor Cycling classes for 10 or more years - long before SoulCycle's launch in 2007? The research done...