soulcycle | Indoor Cycle Instructor Podcast

Do you deserve a raise?

by John | May 15, 2023 | Big Box Instructor, Boutique Instructor, Instructor Training, KEEPING IT FUN, Presentation Skills

What I've described as the "SoulCycle Effect" appears to have caused a nice jump in the starting rate for IC Instructors. At many new boutique studios, the $50 - $75 per class rate advertised is the starting base pay rate. Consistently fill the room and the added $'s...

ICI Podcast 294 – Meet Nick Oram Master Instructor and Founder of CHS Revolution Indoor Cycling Studio

by John | Jan 20, 2023 | Featured Studios, Free Podcasts, Instructor Training

This podcast is no longer available. Originally posted 2014-01-03 14:27:35.

Did an overemphasis on “contraindications” > give rise to SoulCycle?

by John | Dec 9, 2022 | Best Practices, Boutique Instructor, Instructor Training, KEEPING IT FUN, Master Instructor Blog, Promote and Build Your Class

What caused the SoulCycle phenomenon? Why are their riders so passionate, loyal and willing to spend $34 dollars a class, when clubs and studios had been offering Indoor Cycling classes for 10 or more years - long before SoulCycle's launch in 2007? The research done...

Pulling back the curtain on SoulCycle

by John | Apr 22, 2022 | Best Practices, Engage Your Students, Instructor Training, KEEPING IT FUN, Master Instructor Blog

Amy and I are in Santa Monica, CA this week for the MINDBODY Bold convention. I knew I would have a bunch of downtime and did a search for classes near our hotel. Imagine my delight at discovering a SoulCycle just a few blocks away 🙂 We attended a sold out class there...

Would you teach for SoulCycle?

by John | Feb 9, 2022 | Engage Your Students, Featured Studios, Instructor Training

I'm really curious how you would respond; would you teach for SoulCycle? But before you answer, imagine you had the following conversation at the end of your last class... A women approaches while you're collecting your stuff. "Hi [wlm_firstname]." "My name is...