by John | Jun 8, 2015 | iTunes, Latest News, Music, Spotify
Kind of underwhelming if you ask me.
OK, I was wrong when I said last week that Apple doesn't do “Me Too!” products and services. I just sat through the live presentation and didn't see anything that would persuade me to switch from Spotify. They made a bunch of noise about “connecting” with artists, but nothing about sharing or connecting with other users. From what I could see there isn't anything that will improve how you deliver your class music. Even Apple's playlist timer fonts are tiny 🙁
I'll still try it at the end of the month when it's released as an iOS 8.4 update. It sounded like Apple Music will be built into iTunes… or the other way round, so every iPhone/iPad will automatically get it.
Pricing
Apple Music will offer a free 3 month trial, then it's $10.00 a month. There is no free option like Spotify. If you have a bunch of users in your house, the family share plan (up to six users) for $15 a month might be of interest. It could help me and Amy save $60 a year.
by Karen Casler | Jun 8, 2015 | Giving Back To Your Community, KEEPING IT FUN, Your Fitness Business
Karen & Co. at The Magic Castle
The Indoor Cycling Studio Supplier Trifecta
As an Indoor Cycling studio owner or manager, you want your supplier relationships to be a WIN/WIN/WIN where your supplier wins…your customer wins…and you win.
Find the right retail supplier and you add value to the overall customer experience and to your bottom line.
On the flip side, choosing a supplier in haste can cost your studio time and money.
Poor decisions risk creating a false brand illusion, detract from your customer’s overall experience, are expensive lessons to learn.
A new Indoor Cycling studio owner or manager lacking in retail experience is left to rely on trial and error and the test of time to determine what retail products work or don’t work. Social media advice and google searches may help you determine what works in other studios … but there is no guarantee that what works for one will work for the next.
So, once you have narrowed down your chooses of suppliers, think about choosing a partner instead of a supplier. Stay focused on WHY you offer a specific retail product and consider the following…
1. CHOOSE A BRAND NOT A PRODUCT
The way you treat a product is different than how you treat a brand
A product is something. A brand stands for something
How you feel about a brand trickles down to your customer
Products come and go. A brand is here to stay
…very similar to how one feels about a job vs. a career
2. KNOW THE PEOPLE BEHIND THE BRAND
Passion drives success
You're passionate about your small business so choose partners with passion
…FUN Fact:smart business people surround themselves with like-minded people
3. CONSULT YOUR MISSION STATEMENT
Your mission statement is the foundation of every decision you make
…if you don't have a mission statement GET ONE
4. CAN YOU WRITE A TESTIMONIAL?
A brand that parallels and magnifies your own brand is easy to write about
A brand for which words are hard to find…may need to be reconsidered and
…go back to questions 1, 2, & 3
Think of your suppliers as partners and watch the WIN/WIN/WIN MAGIC unfold.
Here’s WHY…
A supplier who is also a partner amplifies brand awareness for both brands.
A supplier who is also a partner adds value to the overall customer experience.
A supplier who is also a partner makes you and your partner $$$.
A supplier who is also a partner … well … that’s KEEPING IT FUN for everyone!!!
YOUR CUSTOMER WINS. YOUR SUPPLIER WINS. YOU WIN.
EVERYONE WINS.
Additional FUN Fact:
The article … WIN/WIN/WIN, was inspired by a testimonial I wrote for Violet Love Headbands. While writing the testimonial, it dawned on me that the reason Violet Love Headbands are so successful at our studio is because of the partnership that I share with the founder/owner, Rebecca Michaels. It's not the product that's amazing, it's the people behind the product. KC
Rebecca and Karen share a business philosophy of #keepingitfun
Email info@totalstockroom.com to inquire about wholesale pricing on Violet Love Headbands and product. Violet Love by Rebecca Michaels
by John | Jun 7, 2015 | Instructor Tech Help, iTunes, Latest News, Music, Spotify
What's it going to be? iTunes or Spotify in the future?
Apple's big announcement is supposed to be tomorrow – when they launch the iTunes (or whatever they decide to call it) streaming service! I can't wait to see what they're offering and learn if I'll be switching away from Spotify anytime soon.
There's a bunch of industry press asking if there is anything Apple could offer in an App, that would be an improvement over the Spotify App so many of us enjoy. Tweek this or that feature maybe, but there are many who feel Spotify has broken the code on streaming music.
Could Apple improve how we deliver music in our classes?
Apple doesn't do “Me Too” products or services. If you'll excuse the pun here. They do Apple… or they go home 🙂 Seeing how dominate Spotify has become in streaming – the company is valued at $8 Billion – I have a hard time believing Apple would make a half hearted attempt to compete.
Then there's the pride issue here. Apple revolutionized the digital music industry back in the 2000's. They've sat on their hands while Spotify, Deezer and Pandora are taking serious bites out of Apple's revenues. My prognostication is that Apple will roll out something very cool tomorrow. I can't wait to try it, learn it and then teach everyone how to use it in their classes!
by John | Jun 5, 2015 | Engage Your Students, KEEPING IT FUN, Music, Spotify
Now that it's summer, I like to transition from serious > to fun classes. Not sure exactly why… maybe because when it's cold and dark in the morning, I tend to think if we can't be outdoors we might as well be training with focus.
Summer, on the other hand, causes me to lighten up and try to be more entertaining and fun. Here's a few tracks that I'll be using in the coming weeks.[wlm_private ‘PRO-Platinum|PRO-Monthly|PRO-Gratis|PRO-Seasonal|Platinum-trial|Monthly-trial|PRO-Military|30-Days-of-PRO|90 Day PRO|Stages-Instructor|Schwinn-Instructor|Instructor-Bonus|28 Day Challenge']
Not sure where I found this but I remember I Shazamed it the instant I heard it. There's a nice 30 second finish you might use as a final sprint.
I know I heard T-Shirt Weather when I was at American Eagle Outfitters last week.
I'm going to set the mood for my next class with this fun remix – I can't help smiling listening to it 🙂 Doesn't this sound free and easy? You might also use it as an aerobic transition between a pair of intervals.
Here's the MP3 to download Right Click > Save As.[/wlm_private]
Podcast: Play in new window | Download
by Joan Kent | Jun 1, 2015 | Engage Your Students, Health and Wellness
Recently, a client who very seldom gets sick and who is typically quite vigilant about her nutrition told me she got a respiratory infection. This brief post describes what she learned from not sticking with her nutrition guidelines and is meant to be a caution for anyone who finds value in it.
Apparently, while the client was feeling quite under the weather, she simply stopped paying attention to her usual, healthful diet. One evening, after a day of less attentive eating — nothing actually junky — she noticed that she felt, in her words, “absolutely terrible.” She assumed that her health had taken a turn for the worse, until she reflected on how her “food day” had gone.
Throughout that day, she had eaten almost no protein and lots of starchy carbs. It was then that she remembered how insulin-triggering carbs affect inflammation: they trigger series 2 prostaglandins.
What Are Prostaglandins?
As outlined in a previous post, prostaglandins are short-lived, hormone-like chemicals. They’re released by cells and travel through the interstitial fluid to neighboring target cells. Prostaglandins regulate many cellular functions and come in 3 types. All types are derived from foods (specific fatty acids), and depend on enzymes for their formation.
What Insulin Does
Insulin changes the enzymes that act on the fats we eat. When we eat high quantities of insulin-triggering foods (usually carbs) — or when we eat insulin-triggering carbs by themselves — the enzymes shift in the direction that brings on series 2 prostaglandin formation.
Type 2 prostaglandins promote pain and inflammation, while types 1 and 3 work in the opposite direction and can reduce both pain and inflammation.
We Can Fix Things With Food
Fortunately, the client was pro-active enough to go back to her usual diet of mostly vegetables, along with protein and moderate quantities of complex carbs and healthful fats. She started noticing that she felt better within several hours.
This advice could fit right in with the “No Days Off” message from several months ago. Mainly, I hope it serves as a helpful message for your students, if they ever get sick.
by Joan Kent | May 26, 2015 | Engage Your Students, Health and Wellness, Master Instructor Blog
As a nutritionist, I find that my food is under scrutiny all the time. Recently, I attended a weeklong seminar that had nothing to do with nutrition, but my food was still scrutinized.
Every morning started with a different fitness activity. Afterward, the instructor gave us breakfast guidelines, recommending that we eat just fruit “because it’s easy to digest.”
I know better than to start my day with a plate of sugar, so I went to the buffet and put together a meal that was appropriate for me.
Because this will be relevant in a moment, here was my breakfast:[wlm_private ‘PRO-Platinum|PRO-Monthly|PRO-Gratis|PRO-Seasonal|Platinum-trial|Monthly-trial|PRO-Military|30-Days-of-PRO|90 Day PRO|Stages-Instructor|Schwinn-Instructor|Instructor-Bonus|28 Day Challenge'] spinach, walnuts and a poached egg. The buffet didn’t have poached eggs alone; they were part of the eggs Benedict. But I simply eat around unwanted foods, so I ate the egg and left the English muffin and Canadian bacon on my plate. No sauce.
A woman in the seminar walked over to my table and said I wasn’t complying with the fitness instructor’s guidelines. She pointed her finger at each item on my plate, one at a time, and criticized it. This happened while I was still eating my meal.
If you’re thinking it was inappropriate for her to do that, I agree. Perhaps to my discredit, I objected to her behavior, and explained my objection to the fitness instructor’s guidelines to start the day with sugar.
What can we take from this? (Other than not to criticize other people’s food while they’re eating!)
– Know your nutrition needs. These may be different from your likes. Know what you need to thrive and feel good. Seek out those foods, no matter what.
– Don’t let other people’s guidelines steer you away from the foods you know are best for you. The myth that fruit is healthful persists. Many people still have no idea that fructose — the sugar in fruit — is arguably the most unhealthful sugar. Stay with what works for you, no matter what.
– Navigate a buffet carefully to find what you need, especially vegetables. I found the spinach for my breakfast at the omelet station. Diced tomatoes and mushrooms were also there. If there are no salads, a burrito station can provide lettuce, tomatoes, peppers and more. You get the idea. Find vegetables, no matter what.
– Know how to find what you need on a restaurant menu. Friends laugh at me because my meals “always look the same.” They do: protein, vegetables, complex starch, healthful fat. Do I care if my friends laugh? Absolutely not. I just want the meal I want — and have learned to create it, no matter what.
For example, I’ve ordered two salads for my main course when the menu offered nothing better. In the south, I’ve ordered fried chicken and scraped off the breading with my fork. Keep your needs in mind and forget the rest — including the House Specialty! It’s frequently a high-fat, sauce-laden extravaganza that might make you feel ill afterward.
– Pay attention to how you feel after a meal — both good and bad. If everyone else felt good after a meal but you didn’t, that food wasn’t for you. If you felt great, try to duplicate that meal as closely as possible at other times and places.
– Remember your protein needs above all. Keep it as lean as possible. The fitness instructor told us protein is overrated — but he knew nothing about foods and brain chemistry.
If you’re a sugar addict who’s trying to stay away from sugar, protein is key. It will help you survive and thrive as you give up sugar. If you need to carry envelopes of protein powder with you, do it. I’ve done that many times. Get your protein, no matter what.
– Don’t worry about the opinions of others. You deserve to eat right and feel good. No matter what![/wlm_private]
